Photo © OLIVIER PLACET
The workshop has produced for Chanel and Louboutin and American women continue to cross the Atlantic to raid its collections.
New Yorkers and Italians love them, yet Bégum shoes do not appear in any fashionable series and do not have red soles! Here, the shoes are worn by elegant and refined women in search of top quality French craftsmanship. Amateurs back off! The workshop, which has been in existence for over a century, continues to make each pair by hand, respecting traditional gestures. A know-how that is even more appreciated with the opening of the shop, which doubles in size, by moving a few numbers further down the same street. A cosy place to try on the house best-seller, the Marquise, a delicate pump on a coil heel, infinitely adaptable. To be worn all day, without moderation! Bégum shoes are made from the best leathers (goat, lamb, calf, bullock…) but also from precious skins such as alligator, ostrich or iguana, with perfect traceability, in an infinite variety of satin and grosgrain.
The series are all the more limited as the great “asset” of the brand is also the colour “twist” that customises these luxury shoes. Héloïse Wirth, the brand’s director, goes on and on about the colours: dozens of shades of yellow, pink and blue, which can be produced in the workshop and sent out to the whole world. There is little risk of running into the same pair in the street! Finally, for this summer, the artist Sophie Duf has designed a capsule collection on the theme of the Parisian monuments. “And as my grandmother used to say that the outfit doesn’t matter as long as the bag and shoes are beautiful, we have created two bag models, the Adèle and the Betsy” concludes Héloïse Wirth.
18, rue du Pré-aux-Clercs – 75007 Paris
+33 9 86 33 93 05
www.begum-paris.com